Work out cost per customer won from spend, and how many months of revenue it takes to earn that back.
Customer Acquisition Cost Calculator keeps its state in memory and nowhere else. That is why it forgets everything on reload, and why it cannot leak anything.
There is no account and no upload step. Whatever you paste lives in a variable until you close the tab, and then it does not.
You will find it under Business, alongside 7 other tools for the same sort of job.
Runs in this tab, so nothing you type is uploaded.
marketingSpend: 8000 salesSpend: 2000 customersWon: 50 averageMonthlyRevenuePerCustomer: 100
Total spend: 10000 Customer acquisition cost: 200 Monthly gross profit per customer: 100 Payback months: 2 Gross margin percent assumed: 100
Yes. It is JavaScript running in this tab, so once the page has loaded it needs nothing further from the network. Put the machine in flight mode and it carries on. Nothing you do here is sent anywhere, because there is nowhere for it to go.
No. Reload the page and it starts from nothing. There is no account, no saved state and no cookie holding your last session. That is a deliberate trade: it cannot lose your data because it never keeps any.
Timing comes from performance.now(), the high resolution clock the browser provides, rather than from setInterval, which drifts by a few milliseconds every tick and compounds over minutes. What can still shift things is the browser throttling a tab in the background, so leave it visible if the timing matters.
Where a sound makes sense, it is generated with the Web Audio API rather than loaded as a file, so there is nothing to download and nothing to block. Browsers refuse to start audio until you have interacted with the page, which is why the first press is what switches it on.
Yes. The controls are sized for touch and the layout collapses to one column on a narrow screen. Bear in mind that a phone locking its screen will suspend the page, and timing stops with it.